Stories like this are really starting to get on my nerves. All Things Digital brings us a story about Universal Music deciding to not renew its contract with iTunes, and instead continuing with an at-will style of selling. From the sounds of it, they want to see things like variable pricing of music put in place, etc.
It doesn’t annoy me that the story is being told, it annoys me that the story is there to be told. Music companies in particular, and companies across all industries need to learn not to bite the hand that feeds them. It’s not the artists that feed them, it’s not iTunes that feed them, it is the consumers buying the music. Stop pissing on us or sooner or later, we’re going to take away that multi-million dollar roof sheltering you from the outdoors and the fine foods that you eat (yeah, I’m being dramatic, I know).